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  Web Site Marketing Solutions

As you probably know, the Internet is the fastest growing medium in history with audiences increasingly spending more of their time and money online. Last year alone Internet technology trade accounted for well over $40 billion in U.S. exports. The current administration estimates that commerce on the Internet will total tens of billions of dollars by the turn of the century.

Indeed, e-commerce is the gold rush of the century.

But wait. Simply because the Internet is new and exciting, you still shouldn't leap before you look. Educate yourself about your particular market and the type of web surfer you want to attract. Find out what other companies are doing, what they have already done, and what's working and failing. Fine-tune your web site to be properly indexed in the search engines and directories. And finally, attract the highest amount of qualified visitors to reach your end goal - financial success.

Helping companies market their web sites through detailed research and analysis is precisely what we do. Please see the following overview of offered services:

1. Home Page Optimization - analyze the use of meta tags, text, alt tags, etc. for indexing optimization

2. Search Engine & Directory Submission - submission to the top 100 search engines and directories

3. Specialized Market Directory Submission - submission to the most well-visited free online directories that are directly related to your market

4. Competitive Analysis - analysis of online competition

5. Newsgroups & Mailing Lists - find out what the most applicable newsgroups and mailing lists are for your particular market

6. Affinity Relationships Analysis - research web sites that could add value to your site through affinity (link exchange) relationships

7. Direct E-mail Campaigns - creation of direct email pieces for business-to-business campaigns, seeding newsgroups, etc. (Not "spam")

8. Online Marketing Campaigns - development of online campaigns, including negotiating prices, handling insertion orders and billing, etc.

9. Banner Ad Creation - creative development of online banner ads

10. Review & Rewards Submission - submission to review and rewards sites

 

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